Hi! I’m Athena von Oech. I cofounded Red Magnet Media, a digital strategy company that helps entertainers and brands connect with their audiences online. We work with Linkin Park, Duran Duran and Hearst. My tumblr is a portfolio of things I love online, often around fashion, design, tech, social media and food. Other things I love: - growing and nurturing communities - drama improv - comedy - live music - pandora - podcasts, especially This American Life + Radiolab - audiobooks - urban hiking. I live in San Francisco.A Collection of Things I LoveTumblr (3.0; @athenavo)http://www.athenavo.com/My cat sleeping, tongue outstretched (Taken with instagram)<img src="http://27.media.tumblr.com/tumblr_lzpoi4gQyJ1qz7q5yo1_500.jpg"/><br/><br/><p>My cat sleeping, tongue outstretched (Taken with <a href="http://instagr.am">instagram</a>)</p>http://www.athenavo.com/post/17969368226http://www.athenavo.com/post/17969368226Mon, 20 Feb 2012 13:46:52 -0800No filter<img src="http://27.media.tumblr.com/tumblr_lzm18mkjxT1qz7q5yo1_500.jpg"/><br/><br/><p>No filter</p>http://www.athenavo.com/post/17846072975http://www.athenavo.com/post/17846072975Sat, 18 Feb 2012 14:31:33 -0800Three corgis at little basin (Taken with instagram)<img src="http://30.media.tumblr.com/tumblr_lzlzknJOmd1qz7q5yo1_500.jpg"/><br/><br/><p>Three corgis at little basin (Taken with <a href="http://instagr.am">instagram</a>)</p>http://www.athenavo.com/post/17844097009http://www.athenavo.com/post/17844097009Sat, 18 Feb 2012 13:55:35 -0800Shadow dog (Taken with instagram)<img src="http://30.media.tumblr.com/tumblr_lzlz2mvJNX1qz7q5yo1_500.jpg"/><br/><br/><p>Shadow dog (Taken with <a href="http://instagr.am">instagram</a>)</p>http://www.athenavo.com/post/17843504847http://www.athenavo.com/post/17843504847Sat, 18 Feb 2012 13:44:46 -0800Lion guarding the house (Taken with instagram)<img src="http://26.media.tumblr.com/tumblr_lzlyteDoDF1qz7q5yo1_500.jpg"/><br/><br/><p>Lion guarding the house (Taken with <a href="http://instagr.am">instagram</a>)</p>http://www.athenavo.com/post/17843197642http://www.athenavo.com/post/17843197642Sat, 18 Feb 2012 13:39:13 -0800Homemade creme fraiche, day 2. (also known as: getting...<img src="http://25.media.tumblr.com/tumblr_lzgfhm4Yp41qz7q5yo1_500.jpg"/><br/><br/><p>Homemade creme fraiche, day 2. (also known as: getting comfortable leaving dairy out for days). It’s delicious. (Taken with <a href="http://instagr.am">instagram</a>)</p>http://www.athenavo.com/post/17673858059http://www.athenavo.com/post/17673858059Wed, 15 Feb 2012 13:53:46 -0800Mochi and Sophie are colluding. Sophie has Mochi breaking into...<img src="http://28.media.tumblr.com/tumblr_lzfco19TQl1qz7q5yo1_500.jpg"/><br/><br/><p>Mochi and Sophie are colluding. Sophie has Mochi breaking into the dog treat closet (Taken with <a href="http://instagr.am">instagram</a>)</p>http://www.athenavo.com/post/17649898956http://www.athenavo.com/post/17649898956Tue, 14 Feb 2012 23:55:13 -0800aarikarenaa: Steve Jobs in 1984 #RIP #Apple <img src="http://29.media.tumblr.com/tumblr_lsmb758rbc1qjg7s0o1_400.jpg"/><br/><br/><p><a href="http://aarikarenaa.tumblr.com/post/11079913852">aarikarenaa</a>:</p> <blockquote> <p>Steve Jobs in 1984 #RIP #Apple</p> </blockquote>http://www.athenavo.com/post/11080674634http://www.athenavo.com/post/11080674634Wed, 05 Oct 2011 17:27:13 -0700Steve JobsApple1984RIPDrinking a “Naked and Famous” at Death & Co,...<img src="http://29.media.tumblr.com/tumblr_lq5r3fHPwb1qz7q5yo1_500.jpg"/><br/><br/><p>Drinking a “Naked and Famous” at Death & Co, amazing NY cocktail bar (Taken with <a href="http://instagr.am">instagram</a>)</p>http://www.athenavo.com/post/9110814994http://www.athenavo.com/post/9110814994Thu, 18 Aug 2011 21:28:26 -0700Taken with instagram<img src="http://25.media.tumblr.com/tumblr_lq5mh9EOGE1qz7q5yo1_500.jpg"/><br/><br/><p>Taken with <a href="http://instagr.am">instagram</a></p>http://www.athenavo.com/post/9107149810http://www.athenavo.com/post/9107149810Thu, 18 Aug 2011 19:48:45 -0700Wow (Taken with instagram)<img src="http://28.media.tumblr.com/tumblr_lq5mafFJ5S1qz7q5yo1_500.jpg"/><br/><br/><p>Wow (Taken with <a href="http://instagr.am">instagram</a>)</p>http://www.athenavo.com/post/9106992963http://www.athenavo.com/post/9106992963Thu, 18 Aug 2011 19:44:38 -0700I think we all feel this way sometimes (Taken with Instagram at...<img src="http://29.media.tumblr.com/tumblr_lq5cdhQ9ed1qz7q5yo1_500.jpg"/><br/><br/><p>I think we all feel this way sometimes (Taken with <a href="http://instagr.am">Instagram</a> at The standard nyc)</p>http://www.athenavo.com/post/9098026128http://www.athenavo.com/post/9098026128Thu, 18 Aug 2011 16:10:29 -0700Cat streetart (Taken with Instagram at The Highline in nyc)<img src="http://27.media.tumblr.com/tumblr_lq57en83wI1qz7q5yo1_500.jpg"/><br/><br/><p>Cat streetart (Taken with <a href="http://instagr.am">Instagram</a> at The Highline in nyc)</p>http://www.athenavo.com/post/9093547886http://www.athenavo.com/post/9093547886Thu, 18 Aug 2011 14:23:11 -0700Urban farm at battery park (Taken with instagram)<img src="http://25.media.tumblr.com/tumblr_lq4z8t8bru1qz7q5yo1_500.jpg"/><br/><br/><p>Urban farm at battery park (Taken with <a href="http://instagr.am">instagram</a>)</p>http://www.athenavo.com/post/9087107740http://www.athenavo.com/post/9087107740Thu, 18 Aug 2011 11:26:53 -0700This is new to me (Taken with Instagram at Ny, ny)<img src="http://30.media.tumblr.com/tumblr_lq3hk2PMP61qz7q5yo1_500.jpg"/><br/><br/><p>This is new to me (Taken with <a href="http://instagr.am">Instagram</a> at Ny, ny)</p>http://www.athenavo.com/post/9055289850http://www.athenavo.com/post/9055289850Wed, 17 Aug 2011 16:07:14 -0700Bowling lane table! (Taken with Instagram at Shakeshack)<img src="http://26.media.tumblr.com/tumblr_lq3gvzAoeN1qz7q5yo1_500.jpg"/><br/><br/><p>Bowling lane table! (Taken with <a href="http://instagr.am">Instagram</a> at Shakeshack)</p>http://www.athenavo.com/post/9054703866http://www.athenavo.com/post/9054703866Wed, 17 Aug 2011 15:52:47 -0700Getting my custard fix (Taken with Instagram at Shakeshack)<img src="http://30.media.tumblr.com/tumblr_lq3grw4du61qz7q5yo1_500.jpg"/><br/><br/><p>Getting my custard fix (Taken with <a href="http://instagr.am">Instagram</a> at Shakeshack)</p>http://www.athenavo.com/post/9054604136http://www.athenavo.com/post/9054604136Wed, 17 Aug 2011 15:50:19 -0700Aluminum bottles (Taken with instagram)<img src="http://27.media.tumblr.com/tumblr_lpw08lkq5G1qz7q5yo1_500.jpg"/><br/><br/><p>Aluminum bottles (Taken with <a href="http://instagr.am">instagram</a>)</p>http://www.athenavo.com/post/8880398247http://www.athenavo.com/post/8880398247Sat, 13 Aug 2011 15:09:57 -0700Going through the storage container (Taken with instagram)<img src="http://29.media.tumblr.com/tumblr_lp6079K1BH1qz7q5yo1_500.jpg"/><br/><br/><p>Going through the storage container (Taken with <a href="http://instagr.am">instagram</a>)</p>http://www.athenavo.com/post/8270038737http://www.athenavo.com/post/8270038737Sat, 30 Jul 2011 14:11:33 -0700Early 20th century plane (Taken with Instagram at Musée des Arts...<img src="http://29.media.tumblr.com/tumblr_loudyfTMm91qz7q5yo1_500.jpg"/><br/><br/><p>Early 20th century plane (Taken with <a href="http://instagr.am">Instagram</a> at Musée des Arts et Métiers)</p>http://www.athenavo.com/post/8001682555http://www.athenavo.com/post/8001682555Sun, 24 Jul 2011 07:37:26 -0700